ŠKODA MILAN
A marketing website and AI chatbot for a car parts and battery retailer
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About the project
ŠKODA MILAN is a family business selling car parts, batteries and friction materials, on the market for more than 30 years. I built a modern marketing website for them that replaced an older solution and better presents the product categories and services on offer. The site includes an AI chatbot that answers customers based on the company's own knowledge and product range, so simple questions get handled without a phone call or email. Alongside the marketing site, an online store is being prepared that will plug into the same website for direct purchases of selected products.
Project information
Client
ŠKODA MILAN
Platform
Marketing website
Status
Active
Development time
8 weeks
Year
2025
Technologies used
Check out the stack I used for this project
Frontend
Backend
Key features
Presentation of product categories (car parts, batteries, friction materials)
AI chatbot answering questions based on company knowledge
An online store in preparation for direct sales of selected products
Responsive design for mobile and desktop
Challenges
- 1
Structuring a wide product range into clear navigation
- 2
The chatbot has to answer accurately without making things up about products and services
- 3
Building the site so an online store could be added later without a rebuild
- 4
Keeping the site fast despite the chatbot and richer content
Solutions
- 1
Site structure organized around product categories and services
- 2
A chatbot with answers scoped to the company's knowledge base
- 3
A site architecture ready to plug in an online store module
- 4
A focus on performance and fast page loads
Results
Customers get an instant answer to simple questions through the chatbot
The site represents the company in a way that matches its 30+ year history
Groundwork laid for launching an online store without reworking the site
A fast, clear site on both mobile and desktop
Development timeline
From analysis to deployment - how the project evolved
Design and site structure
Structuring the site around product categories and services
Site development
Building the site in Next.js, responsive design
AI chatbot
A chatbot over company knowledge and the product range
Rollout
Testing and rollout to production
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